Career in Mass Communication and Journalism

Career in Mass Communication and Journalism

Do you want to make your career in something related to media, but confused which course to choose? There are many option in media related courses like Journalism (Print or electronic or online), Mass Communication, Advertisement and PR, Development Communication and many more option. In this blog I will concentrate only on Journalism and Mass communication.First of all we should know the difference between Journalism and Mass Communication as both are interlinked with each other but has different meaning and sometimes we tend to confuse both words with each other….

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FICCI-KPMG Report On Indian Print Media

FICCI-KPMG Report On Indian Print Media

According to FICCI-KPMG Indian Media & Entertainment Industry Report 2014, Indian print media registered 8.5 per cent growth in 2013, touching the size of Rs 243 billion. However, in the absence of robust and credible measurement system, as the IRS data being disputed by the major media players, decisions on media planning and allocation had suffered. The report has predicted that there is good time ahead for the Indian print media as growth will be fuelled by the regional market. Evidences suggest that digital media is yet to pose any…

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